Selling Your Home

Through years of experience, we have designed a successful, aggressive and effective marketing plan. Our goal is to sell your home efficiently, acquire the most favorable terms, and net you top dollar! Marlow and Associates is notable for netting their sellers top dollar. The average closing price for home sales is generally 95-96% of list price. The average closing price for all Marlow and Associates listings is more than 99.75% of list price, meaning our clients net 4-5% MORE. For decades, we've represented numerous individual and corporate clients in the dynamic, competitive New Mexico market. Our passion for excellence and Real Estate motivates our desire to exceed your expectations, and go the extra mile for each and every client.

 

We'll put your home in front of as many buyers as possible using a proven, targeted marketing plan which will include the following:

Strategic Pricing

Capturing the right price in any given market is one of the most critical elements in a successful Real Estate transaction. Correctly pricing your property means diligently studying the market to know what buyers are willing to pay and to price competitively within that range. This is what will position your house to stand out against other listings. Click here to request a FREE market analysis of your home. Afterwards, use my net sheet calculator to get estimates of how much money you could potentially pocket by selling your home.

Captivating staging

Staging is what creates a "wow factor" when a buyer walks through the door of your property. It's what creates an emotional response and can often influence whether or not an offer is made. From maximizing curb appeal to creating a clean and open interior, we will guide you on how to capture maximum buyer interest by highlighting the unique features of your house.

Engaging Yard Signs

The purpose of yard signs is to create excitement and interest around a listing. While a lot of emphasis is placed on online advertisement, many buyers still look for their next home the old-fashioned way; by simply driving around their desired neighborhood. Professionally designed signage and property fliers provides 24/7 marketing of your home, and captures the attention of buyers looking specifically in your area.

Open Houses

Whether or not an open house is where your buyer comes from, they serve a strategic purpose- aggregating interested buyers in a specific geographic area. By showcasing your property with an open house, or simply leveraging the leads generated at another nearby house, we will create and target a qualified and localized group of buyers.

Thoughtfully planned and executed open houses generates considerably more traffic to your home, and sets us apart from competition.

Established Networks

In Real Estate, it's not only what you know, it's who you know. Marlow and Associates, with nearly 7 decades of combined experience, has formed reliable relationships with the community at large. We will market your listing to top agents and buyer specialists in your area, generating maximum exposure. Further, we have a referral network of over 5,000 top producing brokers throughout the United States!

Listing Syndication

When you list with us, you list with the Keller Williams Listing System, or KWLS. This proprietary, exclusive system ensures your property is marketed online 24/7 through thousands of the most popular search sites. As of 2022, listings are syndicated to 150 other sites; including but not limited to Zillow, Realtor.com, homefinder.com, nextdoor.com, and many more.

MARKETING STRATEGIES

Your home is more than just a listing. We use enhanced marketing features to attract more buyers! All of these strategies mean more attention and online traffic, and increases the exposure of your home to potential buyers. Our goals are to obtain the highest price possible for your home, as efficiently as we can, and to attract qualified and motivated buyers, until it is sold- and to keep you informed of all relevant traffic and results.

Professional Photography

Crisp, clear photos will make your property pop online and maximize visual appeal. We work with high qualified, professionally trained Real Estate photographers who specialize in making your house look it's absolute best!

Best in class print marketing

From fliers and postcards, to custom brochures, we will determine what professionally printed marketing pieces will move the needle to maximize the sale of your property.

KKOB Radio

Cheryl Marlow is the recognized Residential Real Estate Expert for KKOB! Cheryl is on the air with weekly commercials and monthly in-depth Real Estate discussions with TJ Trout. This unrivaled marketing platform reaches over 200,000 listeners- keeping your home at the forefront of the community. To listen to Cheryl's prior on-air content, click here.

Cutting-edge Digital Marketing

With nearly 44% of buyers starting their search online, and 95% of buyers looking online at some point in their home search, mastering the digital space is essential. From Google AdWords to social media marketing, to SEO optimized webpages, and mobile search apps, your listing will dazzle online. Innovative digital marketing ensures that the right buyers not only find your property, but take action too.

Aggressive Prospecting

While online marketing is critical in today's business environment, sometimes nothing beats actively seeking out buyers for your property. In addition to our comprehensive marketing program, the team at Marlow and Associates also contacts neighbors, past and current clients, and all relevant persons in pursuit of prospective buyers for your home.

WHY WE OUT-PERFORM THE COMPETITION

  • Thousands of dollars are invested to market the homes we list to ensure the best possible exposure and outcome for our clients. Strong investments coupled with fresh, innovative marketing strategies, yield a higher sales price, in less time.
  • Selling a home involves a series of steps, from listing to closing. We provide a comprehensive guide to the selling process, keeping you informed and empowered at every stage. You can rely on our personalized guidance and negotiation assistance to navigate the complexities of selling your home.
  • Through our group of unique individuals with various talents and special areas of expertise, we serve our clients with a highly productive and effective Real Estate force that meets all clients' needs in a timely and efficient manner. Our team packs a highly skilled and accomplished force, in a small scale group. Marlow and Associates has only a handful of qualified licensed brokers, resulting in a more controlled and manageable experience for our clients. We do not hire just anyone, nor experience the high turnover rates and unmanageable staff volume that competitors and large teams do.
  • With more than 66 years of combined experience, and 6,000+ families served, Marlow and Associates truly understands and appreciates that the sale of your home is not only a financial transaction, and it carries with it profound emotions. Our focus on proactive communication and attentive compassion will ensure that your needs remain our priority.

Ready to Sell Your Home with Confidence?

Let Marlow and Associates be your trusted partner in achieving a successful home sale. Get in touch with us today to take the first step towards your next chapter.